When a company seriously dig into the world of online marketing, it can easily get lost in web analytics statistics and get astonished by different indicators. Seeing these data can give people the false impression that now they understand the so far...

In recent years one can hear online marketing buzz-phrase „web ergonomics“ more and more. Many programmers and graphic designers can soon be irritated by hearing the phrase, a lot of marketing experts however consider it a rule of thumb. In recent years...